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The Best Paint Color to Sell a Home

Lure potential buyers with a simple and clean palette. Shades of white and off-white are the top colors for a quick home sale, Jody Finglas of Finglas Painting in Ossining, N.Y., told USA Today.

“White is the foundation that anchors the home,” adds Friley Saucier, a broker-associate with Sotheby's International Realty in Naples, Fla. “This is absolutely what is most requested when I’m working with home buyers.”

Finglas says less is more. “We’re seeing a lot of requests for lighter, brighter colors,” he notes.

When working with a white backdrop, the trick is to add in color through the furnishings and accessories, Finglas says. He says selecting the right shade of white paint isn’t easy. “A white kitchen can mean 40 different colors,” Finglas says.

Homeowners should still bring home paint swatches, says Dwayne Bergmann of Dwayne Bergmann Interiors in Fort Myers, Fla.

“Whites can have a more blueish hue or more of a brown or even pinkish hue depending on the exact lighting,” Bergmann says. “Even a pure white is going to look different.”

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